Research on the Teaching Reform Practice of the 'Cross-BorderE-Commerce' Course Under the O—AMAS Effective Teaching Model

Authors

  • 丹 许 电子科技大学中山学院

DOI:

https://doi.org/10.66438/skh.dssr.v2i4.89

Keywords:

O—AMAS Effective Teaching Model, Cross-Border E-Commerce, Blended Teaching Model, Reform and Innovation Practice

Abstract

    'Cross-Border E-Commerce' is a fundamental course for e-commerce and international trade majors. It aims to help students understand cross-border e-commerce and master basic operation skills through learning knowledge about cross-border e-commerce and virtual platform training. To address issues in the course such as traditional teaching concepts, low-level learning objectives, textbook-bound content, mechanical teaching methods, and single assessment methods, a course teaching model innovation practice was carried out, forming a blended teaching model based on the O—AMAS effective teaching model. This innovative teaching model has led both teachers and students to a new level, achieving good results, and also provides a reference for the reform and innovation of other course teaching practices.

Author Biography

  • 丹 许, 电子科技大学中山学院

    电子科技大学中山学院,经贸学院,国际经济与贸易

    Email: 812508344@qq.com

    项目:2023年广东省高等教育教学改革项目“基于O—AMAS有效教学模型的《跨境电子商务》课程混合式教学改革与实践研究”(SJY202302);2024年电子科技大学中山学院校级线上线下混合式一流课程《跨境电子商务》(YLKC202406);2024 年中山市社科项目《数商兴农下跨境电商赋能中山市乡村振兴的路径研究》(一般202450)

     

References

陈露。《“三阶递进四元结合”跨境电子商务课程实践教学改革与研究》,《中外企业家》,2020,(17):153-154。

彭熙灿。《“跨境电子商务”课程“三进阶六融合”教学模式改革研究》,《当代教育理论与实践》,2024,(16):55-61。

刘畅。《<跨境电子商务模拟实训>课程的混合式教学模式实践研究》,《北京城市学院学报》, 2020,(06):28-36。

何芬。《跨境电商“实训+实战”混合式教学模式的构建与实践———以“跨境电子商务综合实训” 为例》,《济南职业学院学报》,2023,(1) :47-52。

Published

2026-10-28